This post looks at Pinterest
Together with the reasons why you should use it
Pinterest is not a fad, it is known as the 5th major Social Network
But as you will discover, there is a whole lot more to the platform than that
Founded in 2010, it has quietly and rapidly become an established platform.
It has around 400 Million active daily users. Four Hundred Million!
It is extremely popular among the blogging fraternity
In fact there is a misconception that the platform is specifically for Women
But that could not be further from the truth, as you will learn
True Women in the main do use the platform.
But if you are a blogger, prepare to be surprised, by what you will learn.
Pinterest For Business
As a website owner, you will know that getting traffic to your website is crucial
Pinterest, will drive traffic to your website in absolute Lorry loads
One of the reasons for this, is because the people who use it are Likeminded
Openness and engagement is what Pinterest is all about
If you have the Pinterest tag on your site, then any images on your blog
Can be directly saved to the platform.
How Does This Happen
Its very simple and happens through the use of boards
Don’t worry too much if that term doesn’t mean anything to you right now
All will become clear
There are some boards shown below highlighted by the red squares 1- 4
Boards work in a very similar way to the categories section on your WordPress Blog
And the play lists on Your YouTube Channel
They are used to organise and seperate the different topic areas
Hence why if you have an Image in your Blog post, then it can be saved to a board
This is one of the best ways of driving traffic to your blog because …
You write content, with images, which have the Pin on them
They can be saved directly to a board of your choice.
Why would you want to do this?
There are some excellent reasons why
One of them has been mentioned above. Pinterest has 400 Million Active Users
Just a like Google and YouTube, they use the search feature on Pinterest
Depending on what words they put in, Pinterest will return the results
It does this because, just like the search engines
Pinterest is crawling the content that is uploaded or saved to boards
When it finds content, matched to a search, it then displays that in your
So it is fairly important to choose a post that has some good keywords in it
Because when it does and people search for what they are looking for
There is a greater chance of your board being put in their home feed
One of the great advantages of the home feed, compared to that of Facebook
Is that unlike facebook, where people simply scroll
With Pinterests home feed, you are being educated and informed
Through inspiring and creative ideas, which will never sleep
Rather like your blog content, Pinterests home feed content is ever green
This means unlike Instagram, or again Facebook, it is not ever deleted
So when you post your Pins and you have your boards
People will have a godo chance of finding what you have pinned
So its almost like having
Instant Traffic 24/7/365
Which, unless you are paying for ads on Pinterest, is all organic
And as you might know, Organic traffic is good as far as search engines go
However Organic Traffic is the subject of another post.
But in conclusion, you will now have a better idea as to why you should have
A Pinterest presence