Pinterest, (below)

is rapidly getting known as the 5th Largest social network platform.

Online marketers claim to received over 60% of their online traffic from this social media platform, so this post explains a little more in depth as to why its proving so popular

Founded in 2010

It was founded in March 2010, the brainchild of Ben Silbermann ( pictured right)

and is based in San Fransisco CA

As of the 1st January 2018, it is estimated that there are 175 Million Active users

Of thos 75 Million are actually based in the US, with the remainder being made up from outside the US

Pinterest is called Pinterest, because you literally do Pin websites of Interest to boards you create inside the Platform

Currently their are 1 Billion plus boards, which To date their have seen 50 Billion pins of interest created

That number alone, gives you an idea as to the traffic generating potential of this social network platform

In respect of the boards them selves, around 2 Million save shopping pins on  boards daily

Pinterests market value, currently stands at an incredible 11 Billion dollars, as it raised initially $367. Prior to this it was worth 5 Billion dollars

The Demographics 

Make interesting reading, by comparison to the more well known and established other social media platforms, because

81% are actually females

40% of new signups to the platform are men, with the other 60% being females.

Men account for only 7% of the total pins on the platform, with milennials using the platform as much as they do instagram

Median age of a Pinterest user is 40, however the majority of active pinners are below 40.

Half of Pinterest users apparently earn $50k per year, with a further 10% of household earning more than $125k Per Year

30% of All US Social Media users are Pinterest users, with 60% of users being from the US


Now, all that said…

Lets look at some fun facts about Pinterest

Did you know, there are over

75 Billion ideas on the platform



87% have purchased a product because of Pinterest

Over 5% of referral traffic to websites comes from Pinterest

80% of people access it through a mobile device

The average time spent on Pinterest is just over 14 Minutes

So as you can see, its a very under rated platform, which can generate some good traffic for your website

Now the content in this post, has been learned through the affiliate bootcamp training at Wealthy Affiliate, which is where you can learn how market online the smart way and become an Elite Marketer at the same time as potentially earning a good income, working from home.

To get your free account with Wealthy Affiliate, simply click on the banner at the top right of this blog

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