You might have heard the term before, but not really know what it means
An Autoresponder is a peice of software, a very under rated peice of software in my eyes, because it can halve your marketing time
Before that is explained further, lets just answer the question first of all
An Auto Responder as explained above is a piece of software that Responds Automatically to your clients, by sending out messages on your behalf to them.
Have you heard of AWeber?
They are an AutoResponder service provider.
Equally so are Mailchimp, GetResponse and MailerLite
All of them do the same basic job, send messages out to your clients for you
How Does It Work
The Autoresponder works like this. When you subscribe to a blog like this, to get more information
You then receive an email notification, asking you to confirm that you are asking for the information
On confirming your request, you then receive a series of messages, usually starting immediately, then every other day
The Autoresponder can do, quite literally thousands of presentations on your behalf, 24/7/365…even while you sleep.
One of the great benefits of an Autoresponder, is that it saves you time
How it does that is like this .
Imagine you have a business, which lots of people want to know about
But because there is only you, you can only do one presentation at a time
Your autoresponder however, can do literally thousands at a time
It even does them while you are sleeping
It makes sales, while you are asleep.
This blog uses TrafficWave
That is what an Autoresponder is and does.